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  • Writer's pictureJeren Beghler

Week 10: Wednesday 30.11.16


We had a group meeting today where we discussed how to link everything together, and we are now thinking about choosing a charity that works with rabbits. When we first had the idea of creating tote bags, we wanted to cooperate with an animal's charity. I really like animals! But when we changed our products, we thought it wouldn't work if we worked with an organisation that support animals, however, we think we have figured out how to link an animal's charity with our current products.

We have an image of a rabbit in our packages, and our logo is of a bunny. I love rabbits, they are so cute! We have looked into some organisations around Greater Manchester area, and obviously we want to work with a charity that is close to our location. By making donations to the charity, we will support an organisation that works for a good cause, and we will contribute with monetarily help. Even though we are making donations, I would like to help them even further. I want to have a proper collaboration with them somehow, and we as a group need to figure our how to.

In addition to this, we have found a British coin, that presents Peter Rabbit in a 50 pence coin. We want to use this as an inspiration to define our brand concept in a clear way.

This coin builds a collection that tells the story of Beatrix and his best-loved characters. It was released earlier this year to commemorate 150 years since the popular children's author was born, and released into circulation in the Lake District, where Miss Potter would spend summers with her family.

This 50 pence coin featuring Peter Rabbit is sold on eBay for about £20 or even more in some cases. Eager collections are now paying more than £600 on eBay to get their hands on one.

I would consider myself as a good collector of coins. I currently own coins and bills from 35 countries, and I havent' bought any of them. However, my dad has a small collection of Norwegian coins, in limited edition, which he bought. But I doubt he would spend £600 for ONE coin.

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